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  Lynchpin Tours Case Study (PDF download)
 


 
Author: Stephen Rickerby
Publication Date: 31 March 2008
Format: PDF eBook Download 17 pages
 
PDF INSTANT DOWNLOAD (1.3mb)
 
 
 
 

ONLINE PRICE: £5.99


Availability: Available to download now
Product Code: CASE STUDY 4
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Description Sample Material
 
This is a PDF case study of Lynchpin Tours available for instant download. It includes exactly the same material found in this case study in the book Travel & Tourism Case Studies by Stephen Rickerby, namely: 
  1. An introduction to the company
  2. History and development
  3. Size and structure
  4. Operations
  5. People management
  6. Finance and funding
  7. Marketing
  8. Future developments
The case study concludes with issues to consider and discussion questions (differentiated by level).
 
Readership
 
This case study is intended to support students and tutors of Level 3 BTEC and OCR Nationals, GCE (AS and A2), HND/C and Foundation Degree Travel and Tourism courses by providing inside information about real travel and tourism industry organisations.
 

Case Study Introduction

 
"Lynchpin is a small tour operating company, owned and managed by two business partners and based in Portrush, County Antrim, Northern Ireland. Lynchpin specialises in putting together tour itineraries that are tailor-made to meet the needs of small groups of incoming visitors to Ireland. Although Lynchpin’s office is in Northern Ireland, most of its tours are based in the Republic of Ireland.

 

The company offers customised, guided tours, using coaches and executive minibuses depending on the size of the groups. It aims to provide customers with the chance to see Ireland while enjoying their own particular special interest".
Author Information
 
Stephen Rickerby is a Chief Examiner and Principal Moderator in Travel and Tourism. With over 25 years teaching experience, he has taught the subject since the early 1990s and was, until recently, Head of Department in a Sixth Form College. Stephen is the author of several Travel and Tourism text books and resources, and has experience of the industry, working in a specialist tour operating company. Currently a consultant, assessor and writer in tourism education, Stephen regularly leads in-service training courses for teachers and lecturers of Travel and Tourism.

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