Reviews
“This book provides great information on an easy to read level, a great book for starting off with. Youell provides a range of information with a variety of case studies, discussion points and helpful essay questions”
(Reader from England quoted on Amazon, December 2000).
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Description
This book is designed to provide a comprehensive and up-to-date introduction to tourism, `the world's biggest industry'. It is an ideal text for all those requiring a concise and thorough insight into the subject from international, UK and European perspectives. The author's experience of the tourism industry in the UK and overseas, as a consultant, researcher and lecturer is reflected in the text.
Tourism: an Introduction has been written as an industry-relevant text that contains a wealth of tourism data and analyses the burning issues of the moment in international tourism. It draws on UK, European and wider international case studies to explain the dramatic growth in tourism in the latter half of the twentieth-century and considers its future prospects. Issues of concern in international tourism both now and for the millennium, such as sustainability, partnerships in development, Third World tourism and tourism impacts, are explored in detail.
Contents
- Tourism - the world's biggest industry
- Structure and organisation of the international tourism industry
- European tourism
- Tourism in the United Kingdom
- Impacts of tourism
- Planning and development in tourism
- Tourism marketing
- The future of tourism - issues for the millennium
- Selected bibliography
- Glossary of terms
- Index
You may be interested in our other recommendations for Higher Vocational Travel and Tourism books:
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GCSE
BTEC National
AS/A2
Marketing for Tourism 
International Cases in Tourism Management
