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Unit 19 UK Visitor Attractions eUnit (2010 specifications)

3 for 2
Unit 19 UK Visitor Attractions eUnit (2010 specifications)
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Product:  1020
Author  Ray Youell
Publication Date  19 November 2010
Format  eBook PDF
Extent  36 pages

Unit 3 The UK as a Destination eUnit (2010 specifications)Unit 3 The UK as a Destination eUnit (2010 specifications)

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This is a PDF of Unit 19 Visitor Attractions available for instant download. It includes exactly the same material found in this unit in the textbook Travel & Tourism for BTEC Level 3 Book 2 (3rd edition) by Ray Youell - an icebreaker, student activities, case studies, student test, assignment, etc. - but allows you to carry out full text searches for topics and link directly to all the websites featured in the unit. 
 
Unit Overview
 
In this unit you will learn about different types of visitor attractions, and the products and services they offer. You will discover how attractions use different kinds of interpretation techniques to inform, educate and entertain visitors, including displays, leaflets and costumed guides. You will also investigate the appeal of attractions to different types of visitors and the key features that affect their decision to visit, such as location, opening times, transport links and admission charges. Finally, the unit explores the importance of visitor attractions to the popularity and appeal of UK tourist destinations. Supervised visits to local and national attractions, and talks by people working in the attractions industry, will help you to understand how attractions operate, plus the techniques they use to attract and retain visitors. 
 
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  1. eBook for personal use by single user - this PDF can be read on a PC, tablet or mobile by a single purchaser. Printing is allowed, but uploading to a VLE network is strictly prohibited.
  2. eBook to upload to a VLE network (12-month licence) - this PDF can be uploaded to a secure, closed VLE network and accessed by staff and students at the purchasing institution for one year from the date of purchase. Printing is allowed.
  3. eBook to upload to a VLE network (24-month licence) - this PDF can be uploaded to a secure, closed VLE network and accessed by staff and students at the purchasing institution for two years from the date of purchase. Printing is allowed.

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Also available in printed format in this textbook.

Ray Youell has more than 25 years’ experience of the travel and tourism industry and academic work. He has been writing textbooks for more than 15 years and is regularly consulted by government departments and awarding bodies on a range of issues concerning travel and tourism teaching and learning. Professionally, Ray is a member of the Tourism Society and the Society of Authors.

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