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Unit 11 Investigating the Cruise Industry eUnit (2010 specifications)

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Unit 11 Investigating the Cruise Industry eUnit (2010 specifications)
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Product:  1014
Author:  Ray Youell
Publication Date:  19 November 2010
Format:  eBook PDF
Extent:  36 pages

Unit 16 Passenger Transport for Travel and Tourism eUnit (2010 specifications)Unit 16 Passenger Transport for Travel and Tourism eUnit (2010 specifications)

This is a PDF of Unit 11 Investigating the Cruise Industry available for instant download. It includes exactly the same material found in this unit in the textbook Travel & Tourism for BTEC Level 3 Book 2 (3rd edition) by Ray Youell - an icebreaker, student activities, case studies, student test, assignment, etc. - but allows you to carry out full text searches for topics and link directly to all the websites featured in the unit. 
 
Unit Overview
 
In this unit you will learn about the development of cruising and the structure of the cruise industry. You will look in detail at the many employment opportunities in cruising, both on board ship and ashore, and consider the advantages and disadvantages of taking a job in the industry. The unit also examines the cruise market – cruise areas, types of cruises, ships, design features and products. You will learn how to select cruises that appeal to cruise customers and meet specific needs. You will also have the opportunity to investigate potential future developments in cruising and explore the positive and negative effects of an expanding cruise industry.
 
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  1. eBook for personal use by single user - this PDF can be read on a PC, tablet or mobile by a single purchaser. Printing is allowed, but uploading to a VLE network is strictly prohibited.
  2. eBook to upload to a VLE network (12-month licence) - this PDF can be uploaded to a secure, closed VLE network and accessed by staff and students at the purchasing institution for one year from the date of purchase. Printing is allowed.
  3. eBook to upload to a VLE network (24-month licence) - this PDF can be uploaded to a secure, closed VLE network and accessed by staff and students at the purchasing institution for two years from the date of purchase. Printing is allowed.

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Also available in printed format in this textbook.

Ray Youell has more than 25 years’ experience of the travel and tourism industry and academic work. He has been writing textbooks for more than 15 years and is regularly consulted by government departments and awarding bodies on a range of issues concerning travel and tourism teaching and learning. Professionally, Ray is a member of the Tourism Society and the Society of Authors.

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